Over the past few weeks of COVID-19 I have talked about how to pivot your business, how to pivot your message, leading through crisis, and even how to add a little humor to your workplace. Today I’d like to get very real and share some insights on what the data is telling us about what is working to at least …
How Humor Helps Our Work Relationships
Another week of quarantine. While we may be getting into more of a rhythm, for many of us it’s becoming a lot. While the introverts among us are having the time of their lives getting to focus on their computers without anyone bugging them, those of us who are extroverts could really use a good happy hour with actual crowd …
How To Focus While Working At Home In Chaos
In the past few weeks while on business Zoom calls I have witnessed half dressed kids running in front of the camera, cats jumping up on a desk, dogs insisting that it’s time for a walk, loud Disney music as kids have clearly been asked to watch a video and stay quiet while mom or dad has a business meeting, …
Leading Through A Crisis
Our country hasn’t seen a crisis that has generated this much fear and uncertainty since World War II. People are concerned about having adequate supplies, they’re concerned about their jobs, and they’re worried about healthcare. As a business leader, you’re probably at least a little worried about your company. You may have a team who can easily transition to working …
The Power of Connections
It’s the holidays, so I thought today I’d talk about a feelgood topic, and that is the subject of human connections. As a marketer, I’m keenly aware of how much more we’re able to get through our day without making any human connections. Over 20 years ago, when my husband and I were first dating and he lived in Brazil, …
Adapting Your Business To COVID-19
As Coronavirus becomes a pandemic, business owners are working on assessing their risk, response and next steps. Quarantines seem to be happening left and right. If you’re the owner of a small business, you might feel like freaking out right now. COVID-19 is serious, and the effect that it is having on businesses across the nation is real. So …
2020 Vision and Your Strategy
Happy New Year everyone! I couldn’t possibly start off our educational moments this year without using what is probably the most overused phrase this month and that is, “2020 Vision”, or in everyone’s favorite words of Barbara Walters, “this, is 2020”. But what does entering a new century mean for your business? To put things into perspective, let’s take a …
Making It Right
I started my first business when I was 13. I sold personalized stationery and wrapping paper from a catalog door-to-door. Yes kids, that’s what we did before the internet. I still remember my first customer. She was a really nice lady who bought a pack of pencils from me with her name stamped on them. Honestly I have no idea …
Women in 2020: Why We Aren’t Further Ahead
This International Women’s Month we have a lot to celebrate as women that our grandmothers didn’t. We can vote. We can study whatever we want in college. We can compete for any job we want. And, at least for the moment, we control what we want to do with our bodies. When my mom wanted to go to college to …
Will Your Business Outlive You?
Over the weekend I attended a funeral for a friend’s mom. I had never met the woman who died, and honestly my friend and I aren’t super close, but I lost my own mom when I was around her age and I still remember who attended her funeral and how much it meant to me, so I just wanted to …