OK, I’ll admit it. I took the online test, and I’m a Gryffindor. At Hogwarts, Gryffindors value courage, bravery, competitiveness, and nerve, which, when you think about it, are pretty much what it takes to be an entrepreneur these days. And since Halloween just passed, it seems like the right time of year to reflect on the magic it takes …
What Your Dog Can Teach You About Entrepreneurship
Last March, we lost Casper, our little 14-year-old Maltese. As anyone who has had to make the most difficult decision possible about their 4-legged friend knows, it was rough. After a couple of months, my family and I decided to open our hearts to a dog once again. A few days ago, after months of waiting, we received the exciting …
Media Training Class Lessons Applied To Zoom
I was cleaning out some old files over the weekend and came across a spiral-bound notebook that triggered a bit of PTSD. It’s dated February 24, 1998, from Ketchum Public Relations. That was the day a friend and I from a consulting firm we worked for flew up to New York City for a day of media training. After spending …
Jumping on the Shop Local Bandwagon
Google is running some heartwarming ads right now with stories of small businesses that have been saved through COVID by people like us, specifically searching online to shop locally. Each year American Express runs its Shop Small campaign and features local merchants on a map, offering rebates to members to shop from this list. Shop Local has been a trend …